The Long Tail of Tags, or, Spamming del.icio.us

Why would EVDB be associated with Airset, I wondered?

Strangely, all these bookmarks had the exact same number of contributors . . . 23:

And not only had exactly "22 other people" added the same entries in del.icio.us, but many had used the same tags: "online web calendar Treo Sunbird EVDB Blackberry mobile phone cellular".

Most of these users, like "pilotdad3", "jimdefrisco", "paqstuff", and "edelsesto", have only added one bookmark to del.icio.us, namely, the link to Airset, along with its long tail of tags.

One of these "22 other people" is pbhurley, who, if you Google for "hurley airset", you learn is Patrick B Hurley who works at, yes, you guessed it . . . Airset. In fact, he's their media contact according to Airset's own site.

Hurley, who also has only contributed one bookmark to del.icio.us (at least under the pbhurley user ID), takes the cake for the ultimate Airset tag spam:

productivity, software, tech, technology, tools, todo, free, asp, internet, 43Folders, online, web, calendar, Treo, Sunbird, EVDB, Blackberry, collaborate, collaborative,web-based, mobile phone, mobilephone, cellular cellularphone, cellphone,cell phone,PIM, address book, addressbook,contact list, to-do GTD, Getting Things Done, calendars, airena, smartphone, PDA, beta, Palm, Outlook, 43 Folders, webapp, app, shared connected , calendar,tiddlywiki, social networking, organizer, lifehack

Some of the other userIDs appear to be Airset employees as well: "dfults" I suspect is Doug Fults; "edelsesto" I suspect is Eric Del Sesto. I'm also gonna guess that "BrianDoc" is Brian Dougherty, founder of Airset.

Question is: will all this tag spam help or hurt Airset. We'll see.